Home » Business, Society And Government Essentials: An Applied Ethics Approach by Robert N. Lussier
Business, Society And Government Essentials: An Applied Ethics Approach Robert N. Lussier

Business, Society And Government Essentials: An Applied Ethics Approach

Robert N. Lussier

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ISBN : 9781577665755
Hardcover
595 pages
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 About the Book 

Classroom tested, this essentials text meets the Association to Advance Collegiate Schools of Business (AACSB) and the International Assembly for Collegiate Business Education (IACBE) requirements for coverage of perspectives that form the contextMoreClassroom tested, this essentials text meets the Association to Advance Collegiate Schools of Business (AACSB) and the International Assembly for Collegiate Business Education (IACBE) requirements for coverage of perspectives that form the context for business and ethics. Lussier and Sherman have honed and crystallized the complex array of vital issues that business leaders, managers, and employees face in market and nonmarket environments, including balancing stakeholder interests, being socially responsible, dealing with societal interest groups and government regulations, managing crises, establishing media relations, and achieving goals in an ethical manner. Numerous skill-building features stimulate critical thinking by exposing students to real-world business concerns. Among the texts notable advantages: 1) Content presented in a personalized, easy-to-read writing style--focuses on how the material relates to readers personal and professional lives- 2) Takes an essentials approach--only 12 chapters- 3) Focuses on strategic management and applied ethics--puts readers in the CEO/COO or management role to solve problems from an ethical perspective that integrates market and nonmarket strategies- 4) Provides three cases per chapter with multiple case questions--applies chapter concepts to a mix of small and large businesses- 5) Includes an optional unique 9-column case analysis table- and 6) Contains application and experiential exercises and ethical dilemmas--connects theory, case content, ethics, and management practice.